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As a brand that balances an adventurous attitude towards food with an emphasis on living healthy, Eeetwell have the twin goals of showing off their awesome food, while educating the market at the same time. We helped them achieve this with beautiful artworks and catchy, well-researched copy for the Winter Menu.
Our inspiration for the Winter Menu Campaign evolved from Eeetwell’s core branding – fun, young, approachable, with the goal of spreading awareness and education around eating fresh, local and in season. We worked with a typeface and colour palette that complemented the transition from the Fall Menu to the Winter Menu.